
Lei Cui (Carlos)
Hi I'm a graphic designer and illustrator who work now for more than 10 years in Melbourne. I work on corporate design identity: creation of identities, logotypes, layouts for brochures, presentations, guidelines, icons development, signage, corporate invitations).
I'm also illustrator making projects in watercolour, acrylics but also digital tools (Illustratror, Photoshop) and I have worked for both private and corporate events supports.
As a lifelong designer and artist, I'm always looking for the next opportunity to translate their everyday experiences into artistic expressions.
CAREER OBJECTIVE
To secure a challenging role where my diverse range of Graphic Design and Illustration experience and qualifications can further my opportunities. To approach each day with energy and enthusiasm, knowing every effort is made to create highly engaging designs and illustrations that capture the clients and companies vision.
QUALIFICATIONS & EDUCATION
2019 | MELBOURNE POLYTECHNIC
Bachelor of Illustration (Pause studying)
2017 | RMIT
Introduction to Photography - Level 1 & 2
2010 | SOUTHERN CROSS EDUCATION INSTITUTE
Certificate III in Pre-Press Printing & Graphic Design
2008 | THE ONE ACADEMY OF COMMUNICATION DESIGN MALAYSIA
Diploma of Illustration
DESIGN SOFTWARE
Adobe Suite: Illustrator, InDesign, Photoshop, Acrobat, Flash, After Effect, Dreamweaver
Corel Painter
Digital Video Editing Software
Microsoft Office Suite: Word, Excel, PowerPoint
Newsletter System - Mailchimp
Website Design System - WIX
PROFESSIONAL EXPERIENCE
Finished Artist | Chemist Warehouse
March 2021 - Current
● Creating and developing designs
● Ensuring processors are followed when creating finished art
● Creating marketing communications for catalogues, L.A.M, P.O.S & digital
● Working with departments to generate ideas for pitching and proposals
● Ensuring tasks are pre planned, well organised and managed from concept to completion
● Estimating the time required to complete projects and advise the client
● Deliver projects and tasks within the agreed timeframe
Graphic Designer | CEDAR HOSPITALITY SUPPLIES
January 2010 – February 2021
● Developing concepts and designing materials including newsletters, invitations, advertisements, flyers, vouchers, direct mail, catalogues, brochures, postcards and gift cards
● Design of new product packaging
● Conduct presentation briefings of finalised ideas and concepts to clients and account managers
● Present the design draft options to clients for their approval
● Collaborating with the company director in the process of brainstorming design concepts for signage within the workspace
● Estimating the time required to complete projects and advise the client
● Determine the correct size and arrangement of illustrative material
● Ensure completed design is proofread to produce accurate and high-quality work
● Configure the final layouts for in-house printing, or send the appropriate files for external printing
● Maintain the company website including banner design, product updates and PDF softcopy downloads
● Product photography for new and promotional items
● Proficient in use of Adobe Photoshop, Illustrator and Indesign as well as Mailchimp
Freelance Illustrator | UNITED SUSHI AHIPOKE
May 2019 – Jan 2020
● Conferring with clients to discuss their illustration objectives and requirements for the job
● Interpreting the client's ideas and designing various illustration options for them to choose
● Devising solutions to overcome any time and budgetary constraints of the client
● Present the illustration draft options to clients for their approval
● Estimating the time required to complete projects and providing quotes for clients
● Ensuring all completed designs are proofread and accurate
● Determine the correct size and arrangement of illustrative material
● Provide clients with printing advise to ensure the best result